Personal branding is something I take very seriously. In fact, I credit much of my success to the vision I have for my business and the talented creatives who help me bring it to life. Photos are SO important in real estate, but not just for listing features on Zillow…as you guys are well aware, Instagram and an up-to-date website are KEY to nurturing clients and showcasing who you are as a professional.

I’m proud to introduce you all to Shelby Dubin, local Birmingham-based brand photographer. We met 10 years ago and she’s become an expert at:

Custom branded imagery that connects with your dream clients.

I really love working with her because her energy is so contagious. A good/bad vibe can make or break a photoshoot, so knowing I can rely on her to read the room and direct me with natural poses and prompts is such a relief. She also has a fast turnaround for sending back edited photos!

As Shelby likes to say…”Headshots are OUT! Authentic, on brand imagery that tells your story are IN! What you need is a gallery of images that live your brand and aesthetic. As a business owner, YOU are just as important to your brand as what you are selling. The over saturated market known as the internet only works if you can CONNECT + CONVERT your ideal client.”

She recently shot amazing team photos for me and continues to be someone I rely on for brand advice. So, even if you aren’t in real estate, but need some updated brand photography - Shelby Dubin is your girl! I love how she offers packages where you can pre-pay to have 3,6, or more shoots per year so that you can stay on top of the latest trends and present your latest self! “Like yoga classes for your content creation! Having consistent imagery that converts is hard. Keep your content consistent, fresh, up to date, and on-brand.”

Shelby can help you decide which package makes the most sense for your brand, so contact her and tell her I sent you! XOXO - Erica